A Salute to South Pas Float: News from South Pasadena Review


Chamber President Scott introducing the float.

"NETWORK KOFEE' - Members of the South Pasadena Chamber of Commerce gathered on December 17th for a "Network Koffee" in the parking lot of the War Memorial Building, consruction site of the city's float - "Our Kids" - for the Pasadena Tournament of Roses Parade on New year's Day.



The float features South Pasadena's most recognizable icons, including the original Carnegie Library, Red Cars of the Pacific Electric Company, the water tower in the Altos de Monterey, Fair Oaks Pharmacy and the Rialto Theatre.


Starting from the left: Designer Richard Carlow,
Mayor Richard D. Schneider, and Designer Eugenia Chen

Source: South Pasadena Review
December 23rd, 2009

South Pasadena Crunch Time Party on December 29th, 2009



CRUNCH TIME PARTY

“Our Kids ”
Comes to South Pasadena

Please join us on Tuesday December 29, 2009
6-10 PM
For the 13th Annual Crunch Time Party

The festivities include DINNER, Raffle, Silent and Live Auction,

DINNER & dessert presented by elements kitchen

TICKETS ARE $35.00 PER PERSON

Purchase tickets at the souvenir booth on float construction site or
SMMA Insurance, 625 Fair Oaks Avenue #158 – (626)799-7813

Or by contacting


Rosemary (323)355-7776 or Dolly (626)441-4321
e-mail joan@SMMAinsurance.com

Preview our Spectacular Rose Parade Float

All proceeds go directly to the South Pasadena Tournament of Roses Committee

South Pasadena Float Building in Progress...


Almost looks like the design... getting there!

WOAH! When we first stepped into the site, we were impressed with the building progress. Everybody from the South Pasadena Rose Committee are putting 110% of their effort on 2010's Rose Parade float. Here are some more sneak preview photos:


Dedicated production crew working late at night.


Both Clock and Water Tower are looking great!


Thank you Sign going to the back of the float.


Rialto Sign (with Happy Designers)!

Coraline 3D unviled with XpanD X101 Series 3D Glasses!



The C2C design team joined a selected audience in screening award-worthy films hosted by The Envelope, the awards insider from the Los Angeles Times. It was great to finally experience the glasses in action after months of hard work!

Utilizing the XpanD 3D systems re-designed by C2C, the Landmark Theaters begins an engagement of Coraline in 3D November 2nd, 2009.

From Henry Selick, visionary director of The Nightmare Before Christmas, and based on Neil Gaiman’s international best-selling book, comes a spectacular stop-motion animated adventure – the first to be originally filmed in 3D! Coraline Jones (Dakota Fanning) is bored in her new home until she finds a secret door and discovers an alternate version of her life on the other side. On the surface, this parallel reality is eerily similar to her real life and the people in it – only much better. But when this seemingly perfect world turns dangerous, and her other parents (including her Other Mother voiced by Teri Hatcher) try to trap her forever, Coraline must count on her resourcefulness, determination and bravery to escape this increasingly perilous world – and save her family.


Celebrating the Invention of Barcode.



Celebrating the 57th anniversary of the initial patent of the barcode with Google.

C2C's redesigned XpanD X101 leading the 3D market to the next generation.













Ever since X
panD, the international authority in 3D cinemas and technology platforms, announced in February 2009 the official roll-out of its newest model of 3D glasses redesigned by C2C Studio – the X101 Series – it has been the most sophisticated technology in today’s marketplace for viewing stereoscopic 3D digital cinema.

The newly designed X101 Series of 3D active glasses represent several months of comprehensive R&D, engineering and design to equip them with state-of-the-art technical features and a streamlined, stylish appearance to optimize guest experience, comfort and to ease exhibitor operations. The core 3D viewing technology is XpanD’s patented “pi-cell” system, in which a specialized, fast-switching liquid crystal cell provides rapid, stereoscopic shutter action to deliver alternate right- and left-eye images.

When XpanD was faced with aesthetic challenges with the former series of glasses, they turned to C2C Studio for solutions. With the older generation, the glasses did not accommodate different head sizes and facial features internationally, and the big bulky frame was a big turn off for the female viewers. The challenge was not just to create a better looking and more comfortable frame, but the technology needed to be altered to fit the new design.

Upon XpanD's request, the C2C design team has upgraded features of the redesign with both exhibitors and their customers, as well as the environments in mind. They include rugged construction with built-in flex points and replaceable batteries that extend product life, a lightweight and stylish form factor that is comfortable even when worn over eyeglasses, a modular design to accommodate both adults and children, environmentally friendly diodes, and a power-saving auto on/off mechanism. C2C has also worked with XpanD's technical team to restructure the PCB board, allowing the light-efficient technology delivers the brightest possible picture and saves projector lamp power. The glasses also feature long-range IR signal activation, compatibility with DLP cinema chips, and a choice of two elective anti-theft systems.

“Now is a time of dramatic growth in 3D digital exhibition, and our company is fully committed to providing exhibitors with a complete line of top-quality 3D cinema products that are both robust and well priced,” says XpanD CEO Maria Costeira. “Technology never stands still and the new X101 Series active glasses are designed to be better, brighter, less costly and easier to maintain. Our dedication and constant efforts to improve XpanD's offerings mean that everybody wins: Theater patrons have a fulfilling experience and make repeat visits, and operators maximize their returns.”



Aside from the redesign of the glasses, C2C Studio has also been appointed to design a rolling trolley for storing, distributing and collecting the glasses before and after screenings. After weeks of R&D, C2C presented an easy-load trolley that holds about 250 sets of glasses.

Topping just over 1000 installations over five continents, XpanD has become a major player in 3D and the newly designed X101 active glasses have been a dominant choice for exhibitors seeking the most optimal guest experience. Hosting many special features, the ecology-minded reusable glasses have a durable and contemporary design that moviegoers prefer.

For more information, please visit
XpanD's Official Site, or contact:
Richard Carlow at richard@c2c-studio.com
Eugenia Chen at eugenia@c2c-studio.com


South Pasadena Looking for volunteers to build 2010 Rose Parade Float.












After the float chassis gotten destroyed by the fire four months ago, South Pasadena Tournament of Roses Committee (SPTOR) is now looking for volunteers to rebuild their float for the 2010 Pasadena Rose Parade. People who are interested can find further information at http://www.sptor.com/

The theme for the 2010 Pasadena Rose Parade is "2010: A Cut Above the Rest."
C2C Studio presented the float concept design "Our Kids" to the Tournament of Roses Committees, showcased the icons of South Pasadena such as the South Pasadena water tower, the library, the Red Car which traveled from downtown Los Angeles crossing the Arroyo Seco at South Pasadena in the 1920's, Rialto Theater and the Fair Oaks Pharmacy Soda Fountain where they still serve old fashioned ice cream desserts. Together, combining with the kids from the famous South Pasadena "Strings" who will be riding on the float, the traditions and the heritage of the city are definitely a cut above the rest.

Richard Carlow: richard@c2c-studio.com
Eugenia Chen: eugenia@c2c-studio.com

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C2C's News Blog is officially LIVE on August 31st, 2009. This is to keep our friends updated with our activities, as well as informative news about our partners' and clients' accomplishments and news. Welcome to C2C Blog!